Coordinate lifecycle messages
Plan the role of WhatsApp conversations alongside your existing marketing channels.
Marketing automation
Salesforce Marketing Cloud + Merx
Connect WhatsApp conversations with your Salesforce marketing journeys.
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Better together
Add a conversation to the customer journey.
Explore Merx alongside Salesforce Marketing Cloud to bring two-way engagement into your lifecycle strategy. Plan how customer responses and declared preferences can inform the next marketing touchpoint.
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Learn from customer responses
Identify which conversational preferences should enrich your marketing audience data.
Design relevant next steps
Use expressed interests to shape more considered follow-up journeys.
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Your stack. Your customer journey.
We’ll walk through your Salesforce Marketing Cloud setup, the data you want to connect, and the journeys you want to build. Available capabilities and setup depend on the products and configuration you use.
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Marketing automation
Klaviyo
Turn preferences and intent from conversations into more personal lifecycle marketing.
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Marketing automation
Bloomreach
Add the voice of your customer to the data behind your personalised experiences.
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Marketing automation
Braze
Connect two-way conversations with the customer engagement journeys you already run.
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